Your quarterly newsletter from Master Manuals ...................Spring 2007
 
 
In this issue:
  Preventing a culture of leaking profitability
  Why content matters (Part 2)
  Content now delivered in Spanish
  BuilderCommunity.com Podcast Interview
  New customer satisfaction survey coming in June
   
 

Preventing a Culture of Leaking Profitability and Exposure to Risk

Imagine you and your crew are sailing in the middle of the ocean. You notice the deck of your boat is quite wet. Do you ignore it and hope the problem goes away?, Or, do you try and find the hole and patch it up?

In today's building industry, not enough builders recognize that the decks of their boat are springing leaks. But the good news, we know where one of the holes is, and how builders can easily fix it.

Effective document management is much more than simply storing key documents. It’s about finding what you need when you need it. And for builders, who must keep track of thousands of documents for each community, a smartly-organized, process-driven document retention program is the key to reducing exposure to risk and generating an internal rate of return.

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Why content matters

Part 2: Climate more important than borders


Drive down a suburban street in Chandler, Arizona, or Dunwoody, Georgia, or Newberg, Oregon, or Katy, Texas; look at the houses. What do they have in common? Well, aside from four walls and a roof, not much. And the reason? Besides the fact that each state imposes its own set of building codes and requirements, the greatest disparity between these houses are the features built to suit each home’s climate.

Brick or stucco, basement, storm cellar or neither, harsh weather insulation, double paned glass, asphalt shingles, slate or cedar shakes, wood-burning or gas-fireplace…there are dozens of examples of why maintenance information cannot be one size fits all.

And, climates don’t respect state boundaries Just think of the stately Victorians of Sausalito, California and the stucco-walled, rancho adobes that sit a mere 500 miles downstate in Poway. Each have their charms, but each also presents unique maintenance issues based on the amount of rain, temperature swings, geological features and the variances in building material characteristics

Each solution is reviewed by a series of experts who understand what a home needs in order to perform to its unique climate...desert, oceanic, humid continental, sub-tropical or temperate. They look to see that the best practices are accurate, consistent and properly articulated.

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Coming soon:
Part 3-Complying with State Laws

 

Manual de mantenimiento para propietarios ahora disponible en español

To meet the need of the growing trend of homeowners whose primary language is Spanish, Master Manuals translated all of its maintenance guidelines and warranty information into Spanish.

"Taking care of your home transcends language," said Master Manuals CEO Steve Fabry."It is important for the builder to create a bond of communication with their customers in a way they can best understand. That extends to the need to documentation that is easiest to understand and use."

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Master Manuals appears on Industry Talk

Master Manuals and BuilderCommunity.com have partnered to bring you new information and product usage tips. Please visit Builder Radio on Demand Audiocasts.

Listen to the recent podcast interview.

Buildercommunity.com is a site that’s targeted to your business success. With frequently updated articles and podcasts from leading industry experts, you will be quickly on your way to successfully running and growing your builder or contracting business.

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New Customer Satisfaction Survey Coming in June

In an effort to ensure we understand the needs of our customers and continually improve both product and services, Master Manuals will be conducting it's annual customer satisfaction survey next month.

All customers will be receiving an email inviting them to take the online survey. We appreciate your input and respect the time to tell us how we're doing. We try to earn your business every day and prove to you that customers matter!

Master Manuals wishes to be good corporate citizens and trustees of your time. This newsletter is for informational purposes only. We will never sell our distribution list or share any of the information. However, if you wish to be removed from our distribution list, please click here and put "Remove" in the subject line. Your name will be immediately removed and you will not receive any further newsletters.

   

MASTER SPOTLIGHT
Carol Smith's 2007 New Home Warranty Conference


May 16th & 17th, 2007
8:00 a.m.- 4:30 p.m. (both days)


Registration: $489.00

Click here for registration form
Location: Warwick Hotel
1776 Grant Street
Denver, CO 80203

Courses:
Fine Points of Warranty Operations
What Others Learned the Hard Way
What Homeowners Have to Say about Warranty Service
Satisfaction Survey Conclusions
Body Language
Things You Say without Opening Your Mouth
After Move-In Service
Marketing through Warranty and Beyond
Ensure so You Won’t Have to Insure
Protect through Preparation
Cultural Diversity II
The Many Faces of Service
Portfolio of Letters
What’s in Your Homeowner’s Mail Box?
Service: A to Z
with Some Letters Counted More than Once

Call (800) 525-2888 or (303) 861-2000 for reservations

Learn More

In the news...

Master Manuals CEO Steve Fabry delivered his seminar Discovering the Silver Lining of TRCC Compliance to the Greater Houston Builders Assocation. The 90-minute presentation, keying on best practices in conjunction with Texas Residential Construction Commission regulations was part of GHBA's continuing education program. Steve also presented the subject in front of a packed house for the El Paso Association of Builders.

Want a copy? Click here to download an Steve's Power Point Presentation.

WANT 5 COMPELLING REASONS TO VISIT US AT PCBC?

How we can improve your homeowner documentation:
  Ordering Your Product
  Customizing Your Solution
  Content Development
  Quality Assurance
  Archiving


Did you get your copy of
Strengthening Service in a
Cooling Market?

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